They dominate the media, fill transport systems, hotels and venues, along with delivering objectives, motivating communities and creating positive impacts.
The events industry is experiencing momentous global growth. The UK events sector currently contributes over £39.1 bn to the economy, thus driving continual demand for specialist graduates, who not only understand both the theories of business and events management but are also equipped with practical experience. Hosting events matters, but not simply because of the money spent in the local economy whilst the event is taking place. Major events focus the world’s attention on one location – increasing people’s interest in visiting, studying or investing there.
This degree has been designed to prepare graduates for the Business and Events sector. It blends both academic practices with the study of core business skills and management concepts along with a live project. This synthesis allows students to develop and apply their knowledge, understanding and expertise. In completing this course, students will be able to understand the career specialism that reflects their interests and abilities, identify career pathways and the professional expectation to achieve them.

*All students enrolled onto this degree will be able to access free membership into the Institute of Hospitality. Uniting professionals, Promoting excellence, Facilitating learning.
Structure and content
See below for the modules which you will study:
Year 1
  • Hospitality, Tourism and Events Environment
  • Academic and Professional Skills
  • Managing Quality in Hospitality, Tourism and Events
  • Business Finance
Year 2
  • Event Planning and Project Management
  • Managing Human Resources
  • Principles and Practice of Marketing
  • Event Themes and Designs
Year 3
  • International Event Management (15 credits)
  • Hospitality and Venue Management (15 credits)
  • Business Strategy
  • Tourism and Events Management Live Project
  • Undergraduate Major Project (Integrated Case Study)
Teaching and assessment

Students are will be assessed through a variety of methods from coursework, group assignments, activity-based assignments and exams. Students can expect to part take in on-going problem-solving activities, projects and presentations. Students will also be able to access support material through our  Virtual Learning Environment (VLE).
All assignments are designed with your career progression in mind and give you opportunities to develop and improve transferable skills employers look for.

Entry requirements
  • The standard offer is 104 UCAS tariff points from 3 A-Levels, e.g. BCC.
  • Alternatively, ARU London asks for:
  • Irish Leaving Certificate: BBCCC.
  • Scottish Highers: BBCCC.
  • BTEC Level 3 Extended Diploma: DMM in a business-related subject.
  • International Baccalaureate Diploma: 24 points.

Students are also welcome applications from mature individuals who can demonstrate appropriate, relevant work experience.
All applicants are required to have at least 5 GCSEs at C/4 or above including English and Maths. Students whose first language is not English and who have not previously studied in the UK are required to have IELTS 6.0 or equivalent.

Entry requirements are a guide only and decisions will be based on our assessment of overall suitability for the course. Every application is considered on case to case, whole application including any relevant work experience and personal circumstances as well as your educational qualifications.


We encourage all students to consider their future when choosing what degree to study. We don't expect everyone to know what they want to do after university, but it is important that the associated jobs interest you.
Associated Jobs:

  • Charity Fundraiser
  • Event Manager
  • Hotel Manager
  • Public House Manager
  • Restaurant Manager
  • Marketing Executive
  • Public Relations Officer
  • Tourism Officer
Partner University
Anglia Ruskin University - London Campus
University of Sunderland - London Campus 
Solent University - London / Birmingham / Machester Campuses 


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